For journalists, analysts, and industry partners.
Everything you need to write about Builder Co-Op Network accurately. If you need something we haven't published, ask — we reply same day.
One inbox. Same-day response.
Press inquiries: press@BuilderCoOpNetwork.com
Direct line: (470) 783-5485 · Mon–Fri, 8a–6p ET
After-hours / breaking story: Email press@BuilderCoOpNetwork.com with “URGENT” in the subject line. We monitor after hours for time-sensitive requests.
For technical-product or compliance questions, we'll put you in touch with the relevant team member directly. We don't route press through marketing handlers.
The basics, in one place
| Legal name | Let’s Look Inside Media, LLC (d/b/a Builder Co-Op Network) |
| Product name | V2 Builder Co-Op Network |
| Domain | BuilderCoOpNetwork.com |
| Headquarters | East Point, GA (Atlanta metro) |
| Founded | 2020 |
| Category | SaaS platform for new-construction home builders — NAR-compliant Co-Op Agent Network + AI Onsite Sales Coordinator (Ava) |
| Target customer | Production and semi-custom home builders, 30–500 closings per year |
| Stage | Founding-member program — capped at 25 builders |
| Funding | Private |
| Headcount | Founder-led — on-demand bench of specialists as needed |
What we say about ourselves — and what's actually defensible
The problem
Production and semi-custom home builders face two structural problems in 2026: the 2024 NAR settlement made commission ambiguity expensive at closing, and the cost of staffing 24/7 lead coverage scales linearly with volume. Most builders solve the first manually and the second incompletely.
The product
One SaaS platform with two systems. A NAR-compliant Co-Op Agent Network with builder-branded registration certificates that end commission disputes, plus Ava — an AI Onsite Sales Coordinator that captures and qualifies leads 24/7 with fair-housing rigor and warm-transfers to the builder's sales team.
The differentiator
Built specifically for new construction, not retrofitted from resale. The Co-Op Registration Certificate is the artifact: builder-branded, time-stamped, dual-signed with IP/device fingerprint, valid 60 days, with three required documents tracked on the face and a public verification URL.
The traction
Currently running a founding-member program capped at 25 builders. Founding terms: 50% off setup, 60 days free, rate locked 36 months. Program closes when full or in 14 days from launch announcement.
METRICS PLACEHOLDER Add as founding-member results come in.
Who's available for interviews, and on what
Donald S. Cook
Founder & Owner, Builder Co-Op Network · Let’s Look Inside Media, LLC
Tech founder, real estate professional, and software developer with 20+ years building practical solutions at the intersection of property, technology, and business innovation. Created BuilderCoOpNetwork.com to solve the two most expensive problems in new-construction sales: post-NAR-settlement commission ambiguity and the cost of staffing 24/7 lead coverage.
Available for interview on: NAR settlement implications for builders, agent-network compliance, post-settlement commission dynamics, AI in real estate sales operations, builder margin pressure, product strategy, and the founding-member program.
To schedule: press@BuilderCoOpNetwork.com or (470) 783-5485 Mon–Fri, 8a–6p ET.
Logos, screenshots, sample artifacts
Sample certificate
The Co-Op Registration Certificate, generated for a representative deal.
Download PDFAva chat transcript
High-res PNG of a sample Ava conversation.
Agent registration flow
High-res PNG of the 60-second registration sequence.
Where we've been written about
COVERAGE PLACEHOLDER Add as press hits land. Format per item: outlet name · article title (linked) · date · 1-line excerpt.
We don't list mentions we can't substantiate. This section stays empty until real coverage exists.
Need something not on this page?
Email press@BuilderCoOpNetwork.com — we reply same day.